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“Fame is the most efficient business model.” You must have heard that statement before. And it’s okay to be famous. Fame allows you to do more good, stand out from the crowd, make more money, and draw attention to your cause. Fame is a good thing when it’s done the right way. So how do you become famous? In this episode, Sharran walks us through his 3-step process on the fastest way to get famous. Once you understand this process, you can make it work with a lot of ease.
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“Fame is a good thing when it’s done the right way.”
– Sharran Srivatsaa
00:00 The most efficient business model
02:20 It’s okay to be famous
04:35 A story about Hal Elrod that explains mindshare, timeshare, and the power of association
07:58 Step #1: How to occupy mindshare
14:51 Step #2: Dominate one platform
17:59 Step #3: Leverage other people’s audiences
21:45 What being in someone else’s show can do for you
23:26 The benefits of partnering with Sharran
24:14 Quick recap of today’s topic
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